Friday, March 29, 2019 | Joseph Sasson
Each spring, I look forward to connecting and relaxing with MedAxiom members at our CV Transforum Conference. Due to our recent acquisition by the American College of Cardiology (ACC), as well as several emerging technology and reimbursement trends, I think this Spring’s conference is truly a must-attend event. Given the line up of expert moderators, first rate presenters, and five star accommodations at the Ritz-Carlton, Amelia Island, I promise you this year’s conference will not disappoint.
This week, I thought I’d call out a few sessions that members may find particularly valuable. Either because they cover extremely timely topics, or because so many members have been asking us about the issues they cover.
Yet before I do that, let me remind you that we’re offering two pre-conference sessions on the morning of Wednesday, April 3...
If you’re new to CV administration or program management, you’ll learn a ton in Practice Operations Nuts and Bolts, led by four of my MedAxiom colleagues: Ginger Biesbrock, PA-C, MPH, MPAS, AACC, Nicole Knight, LPN, CPC, CCS-P, Joel Sauer, MBA, and Lori Walsh. This “bootcamp” course covers everything from governance and leadership, to patient throughput, to revenue cycle considerations. A great overview for those looking to command a new set of basics.
If you’re a seasoned leader looking for a more strategic learning experience, you may opt for the Physician-Administrator Dyad program. This two-part pre-con will first focus on issues such as succession planning, and changes in both physician and administrative leadership. The second part of this pre-con will delve into hospital financial reports and terminology, and how to better understand hospital financial reporting. Understanding hospital accounting practices and how hospitals get paid will give attendees a stronger voice at the table in all hospital discussions. Whether it’s P&L statements, accrual accounting, blended financials, or cost allocations, this session will help you to get a better grasp of the numbers that are critical to hospital operations.
Now for my day-by-day “hot picks…”
Wednesday, April 3
Allow me to start with a piece of advice: don’t linger over lunch on Wednesday. You do not want to be late for Tim Attebery’s conference-opening session. As CEO of the American College of Cardiology (ACC), as well as MedAxiom, Tim’s perspective on the ACC’s acquisition of MedAxiom and what the future holds will be invaluable. We’re excited to have him set the tone of the meeting by describing the potential synergies MedAxiom members will be able to capitalize on as the fruits of the acquisition come to bear over the coming months and years.
Later that afternoon, attendees will get the real scoop about Artificial Intelligence (AI) in CV care from John Rumsfeld, MD, PhD, FACC. Dr. Rumsfeld will cut through the hype and buzzwords and share with us the strengths, challenges, and future path of AI in our specialty. You’ll hear his take on the current state of evidence and the potential applications of AI in CV care, as well as the barriers to success. Prepare to be fascinated about the future.
We’re going to close the day by honoring MedAxiom founder and former CEO, Jennifer Linville, whose vision, passion, and dedication were vital to MedAxiom’s growth and the value it has provided to its members. As someone who has worked closely with Jennifer for many years, I can tell you that her main goal with the MedAxiom/ACC acquisition was to ensure our member services would only be made stronger and that the organization would continue to serve its members for decades to come. Jennifer knew that because of the ACC’s history and reputation for promoting CV care, the acquisition would create an organization that will outlive all of our careers, and truly benefit CV patients nationally for decades to come. Her efforts and accomplishments deserve a standing ovation, and we’ll close the day with a celebration of her achievements.
Thursday, April 4
We know many of you are struggling with how to handle the deluge of data from implantable and wearable devices. On day two of the conference, we’re offering two insightful panel discussions on this topic, both of which are afternoon breakout sessions.
Finally, if you’re still baffled about the clinical specifics of CV bundles, MedAxiom’s Ginger Biesbrock will be moderating the panel, Bundle Specific Clinical Strategies to help you get clear on the details. Several programs that chose to participate in BPCI Advanced have been invited to share their first round of data. You’ll hear what they’ve learned about patient attribution, clinical strategy development, team communication, and more. It’s a great opportunity to ask your colleagues about what works, what doesn’t, and the strategies they recommend for success.
Friday, April 5
We’ve structured the final day so you can enjoy the entire afternoon on the beach, but before you grab the sunscreen, grab a spot in one of the three final breakout sessions, which include a roundtable discussion on private practice performance, efficiency, and patient satisfaction, as well as a discussion about the profitability and value of chronic care management.
If you’re looking to get more granular on offerings from the ACC that can help your program, attend the panel discussion, ACC Divisional Activities and How They Can Service MedAxiom Members. Moderated by William J. Oetgen, MD, MBA, FACC, Executive VP, Science & Quality, Education and Publication for ACC, the panel presentations will provide a glimpse of the services your organization can take advantage of through ACC’s divisional activities.
Download the app today so you can pick your sessions and pack your bags.
All of us at MedAxiom look forward to seeing you next week!
Illustration: Lee Sauer
Joseph Sasson, Ph.D. is Executive Vice President of MedAxiom Ventures. Joe's work includes helping MedAxiom members to access the technologies and solutions they need most to effectively run their organizations and prepare themselves for the future of value-based care. Simultaneously, Joe works with dozens of companies in med-tech, device, pharma, imaging, cath labs/ASCs, and health IT to deliver economic value propositions and strategies to help companies accelerate commercial growth.
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