Headshot of Joe Sasson

Joe Sasson Contact


Executive Vice President and Chief Commercial Officer, Ventures

Joe is a tenured member of the MedAxiom team and brings with him a wide variety of perspectives on healthcare operations and market access strategies. As chief commercial officer and executive vice president of MedAxiom Ventures, Joe helps members access the technologies and solutions they need to effectively run their organizations and prepare for the future of value-based care. He currently works with companies spanning med-tech, device, pharma, imaging, cath labs/ASCs, and health IT to deliver economic value propositions and strategies to accelerate commercial growth. Joe has created and led programs and workgroups centering on EMR utilization and optimization, Chronic Care management, physician in-office dispensing of medications, CCTA, cath lab efficiency, and more.

As the leader of MedAxiom Ventures, Joe spearheaded the development of the Heart-X Accelerator, which invests into and helps accelerate 5 growth stage companies per year. He was also responsible for the creation and execution of MedAxiom’s joint venture with Atlas Healthcare Partners, to position MedAxiom as a leader in the in the Ambulatory Surgery Center space for both clinical quality and operational efficiency. Joe has also led MedAxiom’s initiatives in the direct contracting space, aiming to link self-funded insurers with high quality cardiovascular providers across the nation to create steerage that improves patient experience and outcomes, while lowering costs for payers. In his role, Joe works to commercialize MedAxiom’s product portfolio and continues to focus on innovation, commercial acceleration, and operational execution for 40+ companies in the cardiovascular arena.

Throughout his career, Joe has advised over 75 companies, from small start-ups to the largest names in cardiovascular care, on commercial strategy, sales execution, risk model development, market segmentation, and care pathway development with a focus on commercialization. His experience has provided him with valuable relationships, and expertise spanning numerous aspects of the healthcare industry, which has provided him a unique skill set that enables him to author the development and delivery of successful responses to the new challenges in this rapidly changing environment.

Joe holds a Ph.D. in Behavioral Science and a Master’s degree in organizational improvement.

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